FACEBOOK CAMPAIGN SIMULATOR
Advertising Campaign Simulator
This online advertising campaign simulator will change the way you look at online advertising forever. This Campaign Simulator makes it possible to know campaign outcomes before paying for the advertising.
Campaign simulation will mix lead capture elements, products, prices and traffic costs with conversion rates and expenses to forecast variations on profit margins across different scenarios.
Campaign simulation forecasts are as accurate as traffic price inputs (easily obtained from Facebook’s ad console) and conversion rate estimates (conversion goals). Meeting conversion rate goals boils down to “the offer”, “ad targeting”, “ad creative”, “sales copy” and “funnel design”.
Social Traffic has been at the cutting edge of Facebook marketing since 2006. Take advantage of this online campaign simulation software for us to share files showcasing multiple funnel scenarios that will make you more money with less risk.
Lifetime Customer Values
The best way to construct a profitable campaign is to build an unstoppable marketing system to receive your paid Facebook traffic.The same system used by multinational marketing behemoths like McDonald’s and Starbuck’s to corner their respective offline markets. The system Amazon and Best Buy also leverage to dominate their respective corners of the www.
This system works for small business or large, whether on main street or online. It expands your customer types, increases transactional values and maximizes the variety of offers put in front of each customer.
If serious about leveraging social metadata underpinning Facebook’s ad targeting platform take the flowchart below very seriously. It’s our blueprint for optimizing campaign customer values (what each customer spends), and the difference between successful and unsuccessful Facebook campaign scenarios.
After adding your existing campaign data into the Campaign Simulator we can share two alternate campaign funnel simulations to your current sequence. Each scenario includes variations on lead capture magnets, tripwires, coupons, trial offers, contests, giveaways and or newsletters showcased via multiple squeeze and landing page designs, opt-in form methods and even webinar signup options.
We’ll introduce product splintering ideas congruent with your core product and proven to convert Social Advertising traffic. These might include an irresistible $4.99 tripwire (loss leader offer) after the lead magnet, and prior to core product offerings. We may also, depending on your business model suggest back-end campaigns that leverages acquisition costs of new leads already paid for, to sell more products and increase campaign Earnings Per Click (EPC).
Dream Income Goal
Reverse engineering each campaign scenario against your personal income goals establishes how many qualified visitors per day we need to acquire (into your funnel) to realize our goals. This report reverse engineers visitors, leads, product sales, expenses, traffic costs and other projections by day, by week, by month and by year against the income goals set for each campaign scenario.
The profit builder report shows exactly where the smallest incremental changes (percentage wise) throughout different stages in your campaign funnel will yield the greatest additional profit margins. This report lists different elements throughout campaign scenarios, paired with the impact incremental improvement to each element has on the bottom line. This list of changes is filtered from the greatest impact per change, to least, on the bottom line. This report doubles as a priority “to-do” list ensuring our focus is always on optimizing campaign elements that have the greatest impact on profit margins.
Campaign Simulator scenarios are variations on one campaign model with each variation we change minor elements within the model to compare outcome scenario’s. Included will be two innovative new funnel comparisons to what you are currently pushing traffic through. Scenario Comparison Reports compare all three scenarios showcasing each scenarios bottom line. With scenario report in hand we’re able to assess your business opportunity and further simulate comparisons to find the campaign funnel / model we believe will yield you the greatest return on investment. All this without risk or consequence prior to launching a campaign.
To Do Items
Every action item modeled as part of our campaign simulations come with a matching “to-do” list of the tasks our team needs to perform while executing the campaign scenario you commission us to run with after comparing the different models. Simulating campaigns, including task lists prior to launching them ensures fair pricing, and few surprises after going live.