Mobilize

If You Have a Web Site, e-Commerce Site, an Email List.... or Any Other Web Presence, You Need to Mobilize It!

People are already interacting with you on mobile devices, whether you like it or not.

Take a look at your Google analytics, look to see where visitors are coming from.

You'll see an option that shows visitors to your site using mobile device.

You'll be very surprised.

Visit your website or read an email from you on a mobile phone.

What you see, is what approximately one in four people reading their emails on mobile phones see.

You're leaving money on the table if you have a web presence that's not mobilized.

Google's CEO, Eric Schmidt did not announce Google will be adopting a mobile first policy when planning into the future for lack of something better to say.

If Google's planning mobile first...you should, too.

If You Sell Anything on a Website, You Need to Be Selling It on a Mobile

If people buy from you on a website or email, they will want to buy on their phones also.

In countries like Korea, more than 30% of their gross domestic sales are over the internet, desktop and mobile.

From groceries to paying for parking...it's done on the internet, stationary or whilst mobile.

You name it, they're selling it on mobile.

The Asian market is way ahead of us when it comes to e-commerce.

Smart local operators are following their lead.

Offers for sale or lead capture on the desktop internet that can't be viewed or purchased seamlessly on a mobile just pushes that consumer away.

It's reason enough for them to hit the back button, search again and buy from a site that's mobile optimized.

Consumers Are Buying from the Competition Whilst They Shop in Store...

It's not just losing potential customers you need to be mindful of.

The opportunity cost of not being in a position to be found by savvy consumers using their mobile to comparison shop is insurmountable.

It's the early adopters who show the next wave how to use their mobiles to streamline their lifestyle and so on.

You miss the opportunity to target this set and you're arriving on the mobile internet scene at a time when it's more noisy...like web and email marketing is today.

Open rates of 10% in email marketing is good.

Open rates of 95% in text message marketing is currently the norm.

People don't miss a text, they set up fake email accounts to avoid emails.

But the biggest revolution taking place under our nose is that they're trying products in-store before they buy on mobile.

Comparing prices across the web on mobile phones whilst in someone else's physical store touching and feeling their products before buying on mobile.

There's a mobile commercial revolution afoot and its happening faster than you want to believe.

Get some help, mobilize your business and leapfrog the pack

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