3 Benefits of WordPress
1. SEO Benefits
WordPress lets you control each post you publish, by changing the structure of permalinks and adding keywords you use to attract researchers.
The WordPress default theme is attractive, flexible and fast, while very clean and search engine friendly, helping you achieve higher rank in search engine results out of the gate.
2. Web Pages Load Faster
Increase your overall web page load time --- making the search engine robots job easier --- making your WordPress website a search engine friendly website by default.
By enabling you to tag (link to) posts on your home page --- WordPress is making the job of finding level 2, level 3 (and beyond) pages more easily --- thus your content will become indexed in search engines quicker and with more reliability.
WordPress SEO Plugi-ns ensure that each post is tagged against 3 or 4 root keywords, category tags are consistent and when uploading images keyword specific title tags (and captions) are added to each.
3. Pages Are Indexed in Search Engines Automatically
This ensures not only new posts and pages are indexed in search engines against 3 or 4 keywords people are most likely searching when looking for your content --- categories of posts and each image is also indexed in the search engines in their own right, thus multiplying the volume of researchers who will find one of the other when researching the web.
WordPress makes it easy for search engines to find and index your pages --- thus rank them against the most relevant keywords.
WordPress also gives the ability of readers to comment on your posts --- comments are also indexed and each one is linked to a commenter's website, giving blog search engines an indication of how popular your blog is becoming --- this becomes a factor when ranking blog posts in their search engine rankings.
When you publish a new post, WordPress pings a link to all major pinging services --- they ping all blog search and RSS feed engines --- letting them know your content has been published.
It's, in turn, added to all of their search results on auto-pilot.